Fashion brands have been knocking on Shrimps’s studio door for some time, but it was Warehouse who finally tempted Hannah Weiland into the mass market. “I really like the Britishness of the brand and its unique style,” she shares in an exclusive comment to Vogue UK. “The Warehouse business model isn’t about copying young designers, which is very important to me. I had to respect the company in order to commit.” The collection is inspired by a 1950s European holidays on an Italian beach. “I drew prints inspired by beautiful paintings of sea beds and what I imagined under the water to look like in my dreams.”
Warehouse x Shrimps Holiday Edit will be available in selected Warehouse stores and online from mid-April.