Sies Marjan, by former Dries van Noten designer Sander Lak, introduces 36 strong Fall looks that are swoon worthy thanks to the use of mismatch in both materials and color. Officially titled “Girlfriends Project,” the ads appear more like a magazine editorial than your usual fashion campaign. Lak invited photographer Kasper Kasprzyk to capture the intimacy and surrealism of his friends Cynthia Scholten, Megan Bowman Grey, Nur Elektra El Shami, Patty Lu, and Trish Goff as they tried on their favorite pieces from the collection.