Emily Ratajkowski is the new brand ambassador for Paco Rabanne Parfum. The American actress, model and activist will be the face of the label’s new feminine fragrance, launching later this year.

It is the first fragrance campaign for Ratajkowski, and  marks the 26-year-old’s second major beauty campaign; she’s also the face of Kerastase.

In newly-released black-and-white images from the Paco Rabanne campaign, the actress looks casual and relaxed, wearing a plain white T-shirt and jeans. We can’t wait to see the official campaign!


Leave a Reply

Your email address will not be published. Required fields are marked *


1 + 1 =