Bally has just released their SS17 campaign video called, Bally is Super! The slogan was penned in 1979, just as the world was about to erupt in fluorescents, synths and supermodels. So it’s apt tagline for the similarly Technicolour campaign shot by Gregory Harris in London. As well as up and coming hunks Kit Butler and David Trulik, it features the ever mega Irina Shayk pulling shapes and playing shapes, and answering ‘What’s Your Favourite Colour?’ with ‘yellow’ and ‘red’ and all the colours. Because it’s the 80s, more is more.